Note to Printer: This is one of our most popular Customer Information Sheets. You can edit it at will by importing it to your wordprocessor. The filename is SAVMORE.TXT. ======================================================================= How To Save Money On Your Typesetting Requirements! It is impossible to over-emphasize the importance of the condition of the copy (manuscript) you submit to be typeset. A poorly prepared manuscript (disorganized,out of sequence, with typos, misspelled words, hand inserts, hand written, or with attached notes and clippings, etc.) will invariably reduce the typographer's productivity 50 to 70% or more. This means that the costs double, or even triple. The last thing in the world that your printer wants to do is to make extra charges beyond his original estimate. It hurts his reputation, it leaves a bad taste in his customer's mouth, and it inevitably effects the rest of the production of the job. However,he simply cannot afford to absorb such cost penalties. All jobs are quoted on the assumption that manuscripts will be furnished in a complete and organized manner. The printer anticipates that they will be typewritten on one side , double spaced, on white 8 1/2 x 11 or 8 1/2 x 14 paper, and that they will have been edited and corrected for spelling, punctuation, consistency of abbreviations, readability,and legibility. Additional charges will be necessary when manuscripts involve operator interpretations, rearrangements, alphabetizing,unusual judgment decisions, or other abnormal requirements. Some ground rules for the preparation of professional manuscripts which you will find helpful are: *Material should be prepared in typewritten form on a good grade of white 8 1/2 x 11 paper, double spaced, one side only, with wide (approximately one inch) margins all around. *Maintain as consistent a line length as possible. *Number all pages consecutively in the upper right-hand corner. *Prepare the manuscript in duplicate,giving the printer the original and keeping the copy for your files. *All obvious typing and spelling errors should be corrected. *Clearly mark all words to be set in all caps, bold, or italics. *Include a run sheet of all material involved. If your material includes illustrations, photos,charts, etc., the following rules should be followed. *Submit all artwork, illustrations, drawings,photos, charts, etc. flat. Do not roll or fold, if possible. *Mark instructions on a photo tag and tape to the back of the piece. *Never use paper clips or write on back of photos with ball point pen. They will leave a mark that will reproduce in the finished piece. *Provide glossy black and white photos where possible. High contrast is preferred. Author's Alterations Author's Alterations are changes which differ from the original material or instructions furnished, which are requested by the author or others, and are chargeable in addition to original prices quoted. Every author wants his final product to be as complete, well-worded, logically organized and professionally perfect as possible-and quite properly so. From the time his material is presented for typesetting to the time he sees it in typeset form, fresher thoughts, price or date changes, etc. come about. There is, therefore, a terrible temptation to endlessly alter the manuscript at every stage of proofing: galleys, page proofs, and bluelines. And there are, of course, occasional changes which are so crucial to the objectives that they must be made, regardless of cost. The printer understands and sympathizes with the reasons for author's alterations and will, of course, make them at any proofing stage as required. But it is also important that authors understand, in advance, that such alterations are terribly costly to the printer and the typesetter. The alteration of a single word can frequently cost more than an entire paragraph. Additions or deletions after the copy has been paged may mean reshuffling several pages, in addition to the cost of resetting the type. Changes at the blueline stage mean new negatives, new masking,new paging, and new type - a prohibitively costly procedure. When author's alterations must be made,the printer will gladly make them. He is as anxious as you that your piece be a professional representation. But when such alterations are the result of a lack of thoroughness in editing the original manuscript, the high costs which must be passed on to the author are hard to justify. The time to study and correct your manuscript is before it has been set in type. The printer maintains a special Job Cost Record account number for the accumulation of time spent by all production personnel on author's alterations. This account is posted directly from employee time cards on. When a job is completed, all such time will be charged, in addition to prices quoted, at the prevailing hourly rate per production hour. Camera-Ready Copy On occasion the printer is asked to quote on 'camera-ready' copy only to find, when he is awarded the job, that a significant amount of additional processing is required to bring the material to a true camera-ready condition.This is a frequent and special problem when originals have been laid-out on oversize illustration board. The difference in terminology creates major problems of extra cost. The printer operates his camera department(and quote our prices) on the assumption that all flats can be photographed and developed at the same camera settings,exposure and development times and that no special darkroom compensation techniques will be required. This means that all originals must be of velox quality, all illustrations and rubylith windows must be in place, all originals must be of the same size, etc. If this is not the case, then additional processing is required to bring originals to this condition. For these reasons all prices for 'camera-ready' copy assume that 1. all copy has been paged by the customer on layout sheets prepared and furnished or approved by the printer, 2. all copy is strong, black-on-white and of velox quality, 3. sized rubyliths have been positioned for all required halftones, 4.charts, tables, and line drawings have been processed to the final size and are in position,5. page numbers have been applied, 6.required overlays have been positioned,register marks applied to all parts, and fit without additional processing, and 7. bleeds, solids,and screens do not require additional processing. Additional charges must be made for any omitted activities which are required to bring the copy to a complete camera-ready condition. Ad Copy If at all possible, you should consult with the printer in advance if your piece is to contain ads. He can provide you with proper ad layout forms, type samples, and procedures to follow. His prices for typesetting ads assume that such an approach will be