Help Others To Help Yourself
          
          
               As you build up your organization with a number of
          first-level recruits, you'll want to spend time helping
          those distributors hold recruiting meetings.  Remember,
          every new distributor they add is another participant
          in your downline.
               As you'll recall, you build a downline by the
          numbers.  You call a lot of prospects and then recruit
          a percentage of them as distributors.
               Once you have a number of distributors, you'll see
          that they're not all world-beaters.  You go to a
          recruiting meeting sponsored by Janet and you see 10 or
          12 prospects there; the next week, you finally persuade
          Steve to hold a meeting and only two people show up.
               Your best course is to focus on the Janets of the
          world; they're the motivated ones, the enthusiastic
          ones, the ones who are going to make you money.  Get
          Janet to hold meetings once or twice a week; then help
          her follow up to recruit more distributors.  Within a
          year, Janet might have a dozen active distributors, all
          of whom are working for you as well as for her.  If you
          have a few Janets in your downline, you'll be on your
          way to success in MLM.
               What about the Steves, who far outnumber the
          Janets in most organizations?  Don't waste a lot of
          time on them.  You're not likely to build a fire under
          somebody who's not self-motivated.
               Instead, ask Steve to come to Janet's recruiting
          meetings and bring along a potential recruit or two. 
          This will help keep Steve in your organization, as a
          customer and perhaps a small-scale recruiter.  Also,
          the excitement generated at Janet's meetings may help
          persuade Steve's one or two prospects to sign up.
               According to industry sources, the majority of
          people who go into MLM never collect a check, and even
          the checks that are collected average less than $50.
          The attrition rate among distributors is 70% - 90%.
               As a result, there are a few people at the top
          making big money, many people on the bottom making very
          little, and a relative few in the middle.  How will
          this affect you?  You need to spend a lot of time with
          new distributors.  Don't expect them to be able to
          start a new business right away.  Give them
          encouragement, go with them to prospect meetings, pass
          on whatever training tools you can find.  The more you
          help them, the more likely they'll succeed, building
          your downline.