Enter a short Description of your item. This short description is the first thing callers will see when browsing through the ads so make it as complete and concise as possible. Include the price if appropriate and remember that you will always make more money in the long run if the price is LOW enough to move your item quickly. The biggest mistake made by most sellers is pricing their item unrealistically high. After you write this short description you can write an extended description of any length to fully explain your item, how to contact you etc.